https://www.sophiakraenkel.com/contact daily 0.75 2021-07-05 https://www.sophiakraenkel.com/about daily 0.75 2026-01-31 https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625480549934-CA3E56WMSD8GSV6GWFGT/photo_2021-07-05+12.22.15.jpeg CV - Hello, my name is Sophia! I am a multidisciplinary designer with 7+ years of experience in UX/UI, brand, and product design across Europe and Latin America. Skilled in turning complex challenges into user-centered, impactful solutions for e-commerce, e-learning, publishing, and health. 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Eletric Ink https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625393067314-ESXBF1UQG7ZD0UZF9Z1W/phone.jpg UX - Eletric Ink https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625391082356-0N986O5J44ABSQ6M3FUC/eletrick-telas.jpg UX - Eletric Ink https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625392407112-WX9COK5B1HQ043LVTSSL/mao.jpg UX - Eletric Ink https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625403715949-1A3FX41NMABUA1K3V6OG/sketch.jpg UX - Eletric Ink https://www.sophiakraenkel.com/digital/quantbots monthly 0.5 2021-07-05 https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625477219712-TV9VQ2HQDVX8A5VBBRHB/main.jpg UX - QuantBots (FTD Educação) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625414085166-F8BVVDOMID0SP4LNZIO5/tel_colors.jpg UX - QuantBots (FTD Educação) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625416131955-NIFXTQNI2U3WPDQAKZZG/4442971.jpg UX - QuantBots (FTD Educação) Educational experience: we produced content for the 1st to the 5th year of the Brazilian school system. The product was written by two professors, Claudia Christ and Wagner Sanchez, and edited by the FTD editorial team. Experiência educacional: nós produzimos conteúdo para crianças do primeiro ao quinto ano. O produto foi escrito por dois professores, Claudia Christ and Wagner Sanchez, e editado pela equipe editorial da FTD. https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625418139581-YVFBQCMLS9N49ZMXEYBF/mesa.jpg UX - QuantBots (FTD Educação) Interdisciplinary team: While I was working in the digital transformation team from FTD I had the opportunity to lead the UX/UI design of this product, but the result was an effort of an interdisciplinary team of digital designers, editorial team, marketing, sales, video makers and our illustrator. Equipe interdisciplinar: Enquanto eu trabalhava no setor de transformação digital da FTD, eu tive a oportunidade de ser a principal designer an área de UX/UI deste projeto, porém o resultado foi um esforço de uma equipe múltipla com designers digitais, equipe editorial, marketing, vendas, equipe de vídeo e um ilustrador. https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625415139917-7A9IYC6RN5L9214N3WK9/phones-mockup.jpg UX - QuantBots (FTD Educação) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625476277096-VKZHA60DJXXEUXDAIZNK/chatbot.jpg UX - QuantBots (FTD Educação) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625474574543-WME7TX7KML4QN8LQNSWL/mao-oed2.jpg UX - QuantBots (FTD Educação) Grow together: Quantbot does not substitute the teacher! This product is to be used together inside the classrooms or with the parents while doing homework. Crescendo juntos: O Quantbot não substitui professores! Esse produto é para ser usado junto com eles dentro da sala de aula ou com os pais como lição de casa. https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625474589476-G1NYVQ007E0BM2I8605W/Handz+-+10.jpg UX - QuantBots (FTD Educação) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625414402634-KO5PZZWSKOSFNCCKLGTM/portfolio.jpg UX - QuantBots (FTD Educação) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625422251489-6JTH4WHKVG2J5CQ02TMY/redes3.jpg UX - QuantBots (FTD Educação) - Conquiste seu espaço Seja o que for, o modo de contar sua história on-line faz toda a diferença. https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625420148534-P1SM4Z5CHU9QPSF081HY/chatbot-pc.jpg UX - QuantBots (FTD Educação) https://www.sophiakraenkel.com/digital/flipon monthly 0.5 2021-04-04 https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625387561752-WS4DR0NSX4TVJR7RSQD3/capa.jpg UX - FlipON https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625387616861-ZT4HWW89IOJ6LDC9IDO4/app.jpg UX - FlipON https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625388226903-7FD3K7Z680PUAYD8OP6Y/flipon-car.jpg UX - FlipON https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625390104620-CI7NTENGCDA874BF4H67/flipon.jpg UX - FlipON https://www.sophiakraenkel.com/digital/ccontabilmente monthly 0.5 2021-04-04 https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625320507037-GEFXTGH09J6E9JA25NIX/responsivo.jpg UX - Contabilmente (Accounting Website) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625320748197-BLL2QCU76LPXBCTPH0FD/telas.jpg UX - Contabilmente (Accounting Website) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625323035031-NLXG4WQ64RWTL9DEG8BP/05.jpg UX - Contabilmente (Accounting Website) https://www.sophiakraenkel.com/digital/brine-k4a8f monthly 0.5 2021-04-04 https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625405501037-4UBTK46BIX2OXUSBXHHS/landin-macbook.jpg UX - Doc2Doc Landing Page https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625405719936-ESDKIHJY99DVEYG5I61I/pontos.jpg UX - Doc2Doc Landing Page https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625406753270-UXUNAK6PKZ87ZTMIZPON/app-down.jpg UX - Doc2Doc Landing Page https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625474003633-YVTKWM9ACQD7WZ94DZEY/clay-scroll2.jpg UX - Doc2Doc Landing Page https://www.sophiakraenkel.com/digital/best-pagamentos monthly 0.5 2021-04-04 https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1617550947798-WJE1EFD95CJ3PYHIO4WP/best-imac.jpg UX - Best Pagamentos (Payment Company) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625320271526-ZEVEKUYCPM7GJCXRDOTW/behance2.jpg UX - Best Pagamentos (Payment Company) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625319108357-H4FIHPHDU5MRC44TD258/behance3.jpg UX - Best Pagamentos (Payment Company) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1617551912402-RHSHT4Q6JCO13EGNROAW/preview1.gif UX - Best Pagamentos (Payment Company) https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1617551844478-KHTX6P171Y6ZK803880K/anima2.gif UX - Best Pagamentos (Payment Company) - Insight The Mói Studio team and I decided to create a side scroll, with illustrations that relay the strengths of Best's brand. We applied Best's new branding colors and created micro-interactions to express their innovative and creative brand. Eu e a equipe do Mói Studio decidimos fazer um site com scroll lateral e ilustrações que mostram os pontos fortes da marca Best. 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O livro imita um diário de um etnógrafo, com ilustrações feitas a mão, anotações e papéis colados. https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625312411457-W2CR1PTPS5NIFU09B9XS/foto9_2mb.jpg Graphic - AR Book "Icaro Sereno's Diary" - Bachelor Final Project In the story, the main character is a man from São Paulo who loses his wife, Celina, and moves to the Manaus (Amazon) to work. But starts seeing his dead lover in all the women he meets, including a girl from an indigenous tribe. Na história, o personagem principal é um homem de São Paulo que perde sua esposa, Celina, e se muda para Manaus à trabalho. Lá ele começa a ver sua falecida esposa em todas as mulheres que ele conhece, inclusive em uma garota de uma tribo indígena. https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625477960662-5OIS6CFL095Y4DV89ML9/foto10_2mb.jpg Graphic - AR Book "Icaro Sereno's Diary" - Bachelor Final Project Drawing of Manaus Opera House Ópera de Manaus. https://images.squarespace-cdn.com/content/v1/60699d438fb786612f83deba/1625312639742-N6TYSJNUPD42XUYT2OK3/foto6-2mb.jpg Graphic - AR Book "Icaro Sereno's Diary" - Bachelor Final Project The main character, because of his depression, starts abusing alcohol and Ayahuasca, a psychoactive plant from the Amazon region. He then starts having dreams and visions associated with Yara, a mermaid that makes men obsessed with her. Devido a depressão, o personagem principal começa a abusar de álcool e de Ayahuasca, uma erva psico-ativa nativa da Amazônia. 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